Don’t download another freebie until you read this note…
Dear Business Owner with the “itch”....
We’ll give you a few reasons why…
#1 Business Coaches.
An entire industry has been built on empty promises and motivational speeches. These coaches teach you a whole bunch of theory, perhaps they help you create a plan, and then have no way to help you execute it. After spending thousands of dollars, you still have to hire a consultant and project manager and a financial advisor and a slew of virtual assistants and freelancers to pull off what said business coach helped you drum up. Cha Cha Cha Ching.
{if you need to hear more about the business coach problem, you can do so here}.
#2 Courses.
Don’t get us wrong. Courses can be AMAZING...if you have the strategy, motivation, and persistence to finish them. If you buy the RIGHT one for what your problem actually is. But in most cases, courses come without a lifeline to the course creator. Or they are marketed to people who don’t really need that particular course to solve that particular problem.
Let’s give you an example. You’re not making enough money in your business, so you see a course about creating courses and you buy it. After going through all the modules, you have a great idea, a great outline, and a course made...but no idea how to market it, and no idea how it fits in with the overall vision of your company and revenue streams.
You spend more money to figure out how to market said course, and it’s only after several months of building a foundation, you can’t figure out how to merge your existing audience with the new one. A classic example of spreading yourself too thin using the “spray and pray” method popular among course junkies.
Courses only take you so far. Beginners, sure. But you’re past the beginning. You need something more strategic, and the allure of another course tempts you into thinking you’re just one module away from gold. If it were that easy, every course purchaser would be rolling in millions.
#3 YOU.
You are most likely the problem. Ducking so you don’t hit us. The truth is, the voices in your head, the “squirrel” syndrome online, and yes...even the envy...have all combined to create a paralyzed entrepreneur, spinning his/her wheels, simultaneously trying to do everything and nothing at the same time.
The bad news is this is 80% of entrepreneurs trying to make revenue online, are not meeting their goals...not even a little. 80% of you will continue to do this, and have nothing at the end but an empty bank account and a slew of dusty courses sitting in your dropbox account.
The people who are making mad money are the minority. A small minority, and if you follow most of them, they won’t exactly explain just how hard it was to get where they are.
So now what?
We didn’t take you through this depressing tour of the landscape of online marketing just to leave you feeling defeated and lost.
We did it so you will STOP doing what you’ve been doing thinking it’ll help you do what you haven’t been able to do...yet.
It’s not going to work.
What will work...is a solution that will give you….
- The strategy of a kick ass business coach.
- The tech training of a kick ass course or on-the-ball tech VA.
- The accountability of someone who will keep you moving forward --- without distractions.
You need a plan that….
YOU understand.
You need a strategy that is customized for…
YOUR particular business.
You need training on Digital Marketing skills that…
YOU can manage over time.
You need skin in the game and accountability so that…
YOU don’t get lost in a sea of students who are not connected to the teacher or each other.
After working with HUNDREDS {no exaggeration} of business owners...as course creators, mentors, coaches, and yes...even as their done-for-you service provider….
We KNOW what ingredients help a business owner ACTUALLY begin making money online.
It’s a no-bullshit, no fluff, approach to taking calculated action, working off of solid Internet marketing strategy, in a small group setting where you CANNOT HIDE.
It’s an 8 week program...where at the end of it...you’ve built your marketing plan, funnel, and strategy...and executed it.
We’re calling them MASTERMINDS on crack….
And there is one just right for you.
The Create Your Laptop Life™
FUNNEL Mastermind Programs
FUNNEL Mastermind Programs
...are small group mastermind programs developed after doing HUNDREDS of done-for-you services for high-end clients, and teaching these skills to HUNDREDS of freelancers.
Ask yourself….
- Do you have an idea for a high-end product, program, or service?
- Do you have a slew of smaller offers that you want to stack to create an ongoing stream of revenue?
Most business owners will fall into one of the above categories, and if you’re saying you’re the exception, our guess is you’ve read too many Digital Marketing strategy books and you can’t see the forest through the trees.
We can help you build a solid, tested, profitable marketing plan for your new product or program.
Joining one of our masterminds means you will….
- Have the marketing funnel DONE and BUILT so you can start making money
- Know how to operate all the nuts and bolts of your funnel so you aren’t hemorrhaging money every time something needs a tweak
- Gain clarity on what to do and what not to do so you can stop spinning your wheels
Here’s a brief synopsis of the two funnel Mastermind offerings:
IF YOU ARE A CONSULTANT, COACH, or offer a high end offer….
AUTOMATED WEBINAR MASTERMIND:
FOR HIGH TICKET PROVIDERS
This small group mastermind is the entry point into the art of selling a high ticket offer. This means a program...OR A SERVICE...that is $497 or higher, and is available year round. Perfect for coaches, consultants, or high-end program creators, we’ll spend eight weeks building your funnel that will generate leads & clients on auto-pilot.
If you’re interested in this type of mastermind, here’s a behind-the-scenes case study you can check out right here.
WEEK 1:
The Webinar
We go over what kinds of topics work well, how to frame and structure your webinar, creating a slide deck, recording the presentation, and ensuring that your webinar speaks to your ideal customer!
WEEKS 2 & 3:
Design and Setup Funnel…
In weeks 2 & 3, we dig deep into design and copy of the funnel itself. We’ll help you brainstorm and edit copy, work with the systems, and begin the hard work of making your funnel beautiful and on brand. We also supply you with custom code and funnel designs that will save you a LOT of hours.
WEEK 4:
Figure out your ending…
At the end of your webinar, what’s going to happen? Will it be a special offer for a week? Is it a free trial? Is it an application to a sales call? We’ll help you pick the perfect ending and then show you how to set it up.
WEEK 5:
Follow up...
A funnel is ONLY as good as the follow up. How do you take all the leads, all the people who didn’t finish watch, and help warm them up to you? We’ll go over strategic messaging, and of course, the tech for how to set up an automation sequence that catches the drifters.
WEEK 6:
Product setup (if not simply 1:1 consulting)...
During week six, we’ll help you style and create a member’s area for your customers, where you can add content. We’ll help you figure out how to structure your content, and provide resources and VA’s if you need some extra assistance to get it all done!
WEEK 7:
Facebook ads…
A funnel is only as good as the person running the ads. We’ll do training on how to create an automated webinar ad that converts, plus give you swipe copy and examples so you can ensure your ad does well. This week is a combination of both tech training and strategy for targeting the right audiences.
WEEK 8:
Other considerations…
Sales calls, coaching components in a live program, refunds, legal requirements, etc. The last week is set aside to tie up all the loose ends, and to get your funnel up and running!
ALSO INCLUDED:
SLO MASTERMIND:
FOR ALL KINDS OF ENTREPRENEURS & COURSE CREATORS!
This small group mastermind is the entry point into the art of selling multiple offers - low, mid, and high. This means that your offers are available year round. A great example would be a foodie who wants to sell a recipe book and various online cooking classes. Or...an artist who wants to sell multiple painting and drawing classes at different price points. Over the course of 8 weeks, we’ll build out your Self-Liquidating-Offer funnel so you can begin generating sales through Facebook Ads.
If you’re interested in this type of mastermind, here’s a behind-the-scenes case study you can check out right here.
Mastermind Outline
WEEK 1:
Value Ladder and Planning
The strategy behind your value ladder and products. We'll go through pricing, unique selling proposition, avatar, and other details that set up your funnel for success...right out of the gate.
WEEK 2:
Messaging + Copy
During week two, we'll break down what you need to write, where and how. Making your products irresistible is all about the message, and we'll help you avoid the most common mistakes new sales funnel builders make.
WEEK 3:
Wireframing + Design
Even if you've never designed a funnel before, we'll give you cheats, tricks, and hacks to make it the MOST FUN part of the whole funnel building process. Shortcut your learning by taking our pre-designed working funnel directly into your account.
WEEK 4:
An OTO to Maximize Profits
The OTO is a unique page in your funnel that will help to target those hot and ready to buy customers. We'll go over the structure, the video, the offer, and the pricing.
WEEK 5:
Products, Order forms + Tech
How to get paid! The most important part right? We'll show you to set up your order forms, products, integrate it with payment processors and email service providers and all that good stuff. Backed by our Slack tech support, you'll be able to get it done and right the first time. No crying allowed.
WEEK 6:
Delivery + Dashboards
Once your customer has made a purchase, we'll show you how to create a beautiful members area that delights your customers and makes them SO HAPPY they bought from you!
WEEK 7:
Sequencing + Followup
What happens outside of the funnel is almost as important as what happens inside. What do you do with 95% of your customers who haven't purchased yet?
WEEK 8:
Facebook Ads Training
When your funnel is ready to go, Facebook Ads are the gas in your car, the wind in your sales, the oxygen for your funnel baby. Learn the art of Ads so you have endless traffic into your funnel.
At the end of this mastermind, you’ll be able to duplicate your own funnel to try out new and additional products.
INCLUDED:
Some of you might be like...woah to the horse, that is a LOT of information.
WHICH ONE IS RIGHT FOR ME?
You might not know which one is right for you, or even what kind of product you have! That’s okay. That’s why we have two ways to solve that: A FREE 15 minute discovery call and a 45 minute funnel plan intensive when you join the program.
FAQ & ALL THE OBJECTIONS IN YOUR HEAD
Here they come..the questions, the fear, the objections, the worry….
What if my product sucks?
We won’t let you in. We’re not going to let you spend that kind of money if we don’t think it’s a good fit. It’s 8 weeks of our time too. Don’t worry.
What if I don't even have a product yet?
If you don't have a product yet, you should absolutely consider The Digital Gangsta instead. This is a full-on online business program and works really well for those who are still forming their business offers.
What kind of support do we get from you?
Welp, you get access to our tutorials and content. We also have a Slack channel for each mastermind and you can expect an answer during business hours: Monday-Friday: 8-4pm EST. In addition, we have weekly calls with your group, and it’s small enough that you should have time to get your questions answered. Finally, we have the private FB group where you can network, collaborate with colleagues, and stay in touch with us!
What if I need more help with tech, design, copy?
Our CYLL network is FULL of people who are trained in EXACTLY these skills. We’ll happily hook you up with someone from our network so you can outsource some of the work should you feel like you need additional support.
What if I want you to just do it?
You can ask us, but our wait time is usually months, and our price is steep. None of our clients pay less than $10,000 per funnel at this point.
What’s the refund policy?
There is none. HOWEVER, there is a 100% satisfaction guarantee if you get through the 45 minute planning intensive and decide NOT to go for it, your card will not be billed.
Do you offer a payment plan?
Yes. But we require mastermind investments to be paid in full by the start of the second month. Many of our clients book a month or two out, so we break up the payments in a way that works for you.
Can I purchase more 1:1 help during the mastermind?
Through comments, slack, Facebook, and meetings, we do our best to provide a high level of support as much as we can! We also have our Digital Gangsta coaching program that works well to help enhance your business, strategy, funnels, etc. once the mastermind is done. Just let us know if you need more support!
What if I fail?
The question should be more specifically, What will it cost me to keep going the way I am? How much money, time, energy will you spend in the scenario described at the beginning of this letter if you DON’T do something different than what you’ve done before?
The clients who’ve succeeded -- and who have stood out -- are those who pick a direction and ACT. Those who follow a tried and true methodology. Those who rely on the expertise of others. Those who see the long-term value in the upfront investment.
If you want a quick funnel thrown up, if you want to test the market with a fun idea, these masterminds are NOT for you.
And...if you want to dip your toes into the world of digital marketing, CYLL Network is a much better fit for beginners.
We want serious clients with existing businesses.
ABOUT THE INVESTMENT
We could go on and on with scarcity tactics and bonus offers, but if you’ve gotten this far, you know we shoot STRAIGHT from the hip.
Our pricing directly reflects the value of what you’re getting in return...a pipeline in which to sell your products again and again.
How much would you pay for a new website that sells products? $5k, $7k?
These masterminds are designed to help you create a funnel that SELLS. We’re giving you high level digital marketing strategy, swipe files to make your life easier, and all the shortcuts we’ve created in our own business, and for our 1:1 clients.
Our masterminds are the fastest and most financially sound way to invest into your business to get the strategy, help, and training you need.
As always, if you have any questions, don’t hesitate to reach out at hello@createyourlaptoplife.com.
To your success,
Julie
Create Your Laptop Life™
Create Your Laptop Life™
00Hours00Minutes00Seconds
FOR SUPPORT ISSUES OR QUESTIONS, PLEASE EMAIL US AT SUPPORT@CREATEYOURLAPTOPLIFE.COM.
Copyright © 2017 • Create Your Laptop Life™ • A Pipe & Lime Media Brand • All Rights Reserved • Cheshire CT • 203-464-9185